- #EPIC VS APPLE COURT HEARING LIVE ANDROID#
- #EPIC VS APPLE COURT HEARING LIVE SOFTWARE#
- #EPIC VS APPLE COURT HEARING LIVE TRIAL#
- #EPIC VS APPLE COURT HEARING LIVE FREE#
"I don't think anybody expects them to make some drastic change in IAP," he said, referencing Apple's payment system, which enables its 30% cut. But that may be unlikely, said Ben Bajarin, CEO and technology analyst at Creative Strategies. One might think Apple would feel pressure to reassure developers or possibly throw them a bone.
Perhaps most telling were responses from CEO Tim Cook in court where he characterized the App Store's 30% commission as "a return on our IP," and said he believes Apple creates "the entire amount of commerce on the store," justifying whatever commission it chooses. The company has to square many of the revealing comments its executives made both in private emails and in testimony while on the stand with the often polished, rosy message it sends to the world during events like WWDC. In the picture Epic painted, Apple has been unwilling to change its behavior to protect profits, and exists in a market devoid of competition that would force it to.
#EPIC VS APPLE COURT HEARING LIVE TRIAL#
But while the trial often provided Apple an opportunity to make a rather convincing case for how it built the iPhone and the App Store and why it runs its mobile business the way it does, the trial also gave Epic and its legal team plenty of opportunities to paint Apple as the greedy overlord of iOS. We won't have a verdict in the case for weeks or maybe even months. At the heart of the case were accusations Apple illegally monopolizes app distribution on its platform, unfairly siphoning off profits from developers and locking consumers into an ecosystem Apple controls with an iron fist. Apple antitrust trial that concluded just a couple of weeks ago. But more important than in years past is that Apple communicates it cares about developers and actively wants to make their lives easier.īecause looming over this year's conference is the Epic v.
#EPIC VS APPLE COURT HEARING LIVE SOFTWARE#
After that, US District Judge Yvonne Gonzalez Rogers will write a decision.Apple will host its second all-virtual Worldwide Developers Conference starting Monday, giving the iPhone maker its annual opportunity to showcase upcoming changes to its software platforms and maybe some new hardware, too. Epic and Apple will be retreading arguments they've been making for the past year (I explain what the trial is all about here), and the trial is expected to last about two weeks.
The trial will set an important precedent, though I don't expect it to be action-packed. Note that recording or rebroadcasting the court audio is prohibited (although a number of people have done so anyway). Epic and Apple will hear from witnesses from both companies, including Epic CEO Tim Sweeney and Apple CEO Tim Cook, as well as economists and representatives from other companies, such as Xbox VP of business development Lori Wright.
#EPIC VS APPLE COURT HEARING LIVE FREE#
You're free to listen in to the trial as well, if you'd like.
Apple points out that Epic has brought in over $700 million on iOS over the past few years. The App Store and its rules create convenience and security for consumers, says Apple, and has helped companies like Epic make a lot of money.
#EPIC VS APPLE COURT HEARING LIVE ANDROID#
In brief, Apple's response is that the iPhone, iOS, App Store, and in-app payment system are part of one package: A device which competes with other devices, such as Android phones, Xboxes, PCs, and so on. What Epic wants is for iOS to work more like Windows, where software sales and payment processing can be handled independently, without permission from or payment to the platform owner. Epic says that because the only two really popular mobile operating systems are iOS and Android, software developers are forced to use them, which means being forced to obey Apple's "oppressive" rules and hand over 30% of their iOS revenue. The trial will determine whether or not it's legal for Apple to lock down app distribution and payment processing on iPhones and iPads.
0 kommentar(er)
